Bavarian Football Works: your Bayern Munich bar corner on the Internet

At Bavarian Football Works, we cover Bayern Munich as closely as anyone not actually in Bavaria. So, with the Bundesliga about to start – and our coverage set to intensify even more, we thought it was time to address what we’re up to here.

When people find our site, sometimes they end up here because of our news coverage, sometimes because they want to know more about a fight, and maybe sometimes because they want to listen to some idiots rap about Bayern Munich on our podcast. Most of the time I think when people come here they like it for the mix of news, opinion, entertainment and general fun that we like to have here.

Heck, some people might even come for our exclusive grass cover. Either way, we’re here and welcome anyone who wants to join the conversation.

Knowing that – and with a new season on the horizon – we wanted to put together some answers to questions you might have and a general guide to what everyone can expect before the Bundesliga season kicks off.

Where are you guys located?

We have a global staff spanning many ages, genders, races etc. We mainly communicate through a chat channel, although some of us talk on the phone (who’s doing this in 2022?) or through video apps.

What is your schedule?

Generally, we think of Eastern Standard Time because the idiot site manager lives in that time zone, so we do the following (except when breaking news or other key stories arrive): 12:00 p.m. EST, 3:00 AM EST, 6:00 AM EST, 8:00 AM EST, 10:00 AM EST, 12:00 PM EST, 2:00 PM EST, 4:00 PM EST, 6:00 PM EST and 8:00 PM EST. In some cases, we will also publish articles after that. We’ll also be moving posts up in the timeline so a different audience can see them.

It can – and will – vary when the news starts flying, but in general we like to keep a schedule so we’re not constantly blasting everyone’s phones with Bayern Munich news.

Every day, however, you will see a Schmankerl of the day posted at 12:00 PM EST to get things started (unless we run into some rig issues, which guarantees I’ll wake up swearing). When a podcast drops, we use 2:00 a.m. EST and 4:00 a.m. EST instead of 3:00 a.m. EST for our posts.

Lately you’ll have noticed we’ve made the space blocks shorter and that’s because there’s been a ton to cover.

What should we be looking for here?

News and views from Bayern Munich and Germany 24x7x365.

As stated above, each day begins with a Schmankerl of the day, which is a hodgepodge of everything we think is interesting – and contains some of the craziest stories and rumors we see. Some other regular features include:

  • Weekend warm-up: An article that goes live every Friday morning with news of the week, song of the week, entertainment opinions and other wacky stuff. This is where we’ll usually tell you a bit about who we are and what we do.
  • Game Feed/Live Blog: This is our discussion board for every Bayern Munich and Germany game. If you want to discuss a game, post in one of them.
  • Comments: After each game, one of our writers will detail the things they learned or saw during the game.
  • Match rewards: After each match, one of our editors selects the best players from each position group, as well as a Meister of the Match.
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We also have an AWARD-WINNING podcast network, which includes:

  • The main show: This usually comes out on Sunday night EST and launches with a message at 2am EST (there’s that variable schedule). You can hear from one to three of our people on this show and it’s usually a rotating cast of characters. On this show, we cover the biggest news and talking points.
  • The weekend warm-up podcast: I normally take the lead and it’s usually a solo show, but I like having guests. On this show, I usually talk about ‘5 things we learned’ about Bayern Munich over the week and I’ll also touch on entertainment-type takes.
  • The preview show: Ahead of matches, we release a preview of the game and give our thoughts and predictions on what might come.
  • The post-game show: We want to react as soon as the game is over…just like you! So we released a podcast detailing what we saw in a match and where things could go because of it.

Additionally, Tom Adams is working hard on Twitter to keep our social presence strong and help us stay engaged with the community that way as well.

You only care about clicks, right?

It’s the shadow cast over every website…but the number of clicks doesn’t factor into our reasoning for what we cover or write. Some topics here we know won’t draw big numbers, but we cover them closely anyway. At the end of the day, we’re sure SBN wants us to attract people, but we have the freedom not to be beholden to quotas or numbers. We have a large engaged community and that dampens any thought of our need to bait the public. In fact, we do — sometimes – Simulate click-bait tracks for fun…but we hope you’re warned when we’re having fun with these.

Seriously, though, we like site activity, but don’t measure how good or bad we’re doing based on clicks.

Why do you cover transfer rumors so close?

We cover all the news… transfers, injuries, wellness stories, history, women’s team, youth teams… EVERYTHING. When there is a hot transfer story, we follow it from A to Z because for many people, we are the outlet that can provide them with coverage in English.

For example, we were beaten in the comments on our transfer coverage of Robert Lewandowski (we were told it wouldn’t happen), Matthijs de Ligt (we were literally told ‘it’s not FIFA’) , and even Marcel Sabitzer’s arrival at Bayern Munich where we put an article in the Schmankerl — and a well-known journalist quote tweeted at us to let us know it was rubbish…until it wasn’t.

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We investigate rumors as best we can and for more speculative rumors we use the Schmankerl.

When things get super hot (like with Lewandowski and De Ligt) we usually get LOTS of updates because – again – we are the English site of choice for many Bayern Munich fans. Many don’t have time to wade through Google Translate to get the gist of a story, so they come here – and we appreciate it.

How do you decide what to cover?

Everything about Bayern Munich – and some things that aren’t – is on the table. We give our writers the freedom to choose what they want to write about. Obviously, there are plenty of options every day. Some items that are not time-sensitive will be pushed off the schedule to a later date if more relevant news arrives, but hey…that’s life.

How do you differentiate your news coverage with your opinion pieces?

For direct news, we try to cover it without opinion. If a writer has an opinion on a story, we usually create a section called ‘BFW Analysis’, so they can give their opinion. Sometimes… opinion gets in there, but we really try to differentiate the short stories from what an individual writer thinks.

Is Tom Adams really English?

#EnglishTomAdams is everything you want him to be — and yes, he’s also a Liverpool fan (we’re not perfect!).

Why are so many of you negative?

There is a mix here. We have some who only see the big things about who and what we cover and others who think the sky is falling. For a site to succeed, we need different points of view. We have writers of different genders, races, religions, etc… we want to encourage discussion and provide the opportunity to project different viewpoints. But yes, we have people who skew the negative, but who else should we roast when things are going well?

So what’s the point of that? Why do you do what you do?

We do this for the following reasons:

1. The millions of dollars we all earn from clicks

1. In general, we all like to discuss general comings and goings with the club. Being one of the first outlets to break the news presents a good forum for discussion and feedback – like you might have in an old local bar – or dive bar. We are here, some of us are drunk and we like to chat.

2. It’s fun!

3. Really, that’s probably it.

Who is the biggest asshole of the staff?

Hmmm… that’s great, but it’s probably me. Ineednoname probably gives me a good run, though.


So there you have it…we love that you’re here at BFW. Try to be (a little) nice and have good discussions. If you have any other questions, drop them below… and we’ll try to answer them as soon as possible.

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